# The CITE Index · AEO + GEO study, India
> The completed AEO and GEO study of 80+ Indian brands across ChatGPT, Gemini, and Google AI Mode: 90,132 answers over 63 days. Full archive and final report.

Canonical URL: https://cite.solutions/state-of-ai-india
Source: Cite Solutions (cite.solutions)
---

The CITE Index/India·Study concluded · archive stays live

May 19 to Jul 21, 2026 · 90,132 answers collected

The State of Brands in AI · India Edition

# The world's second-largest AI market,watched for 63 straight days.

50 unaided buyer-language prompts. ChatGPT, Gemini, Google AI Mode. Every night from May 19 to July 21, 2026, across 10 of India's most-funded consumer categories. 90,132 answers on share of voice, source pool, sentiment, and day-over-day movement. The study has concluded; every edition stays online, and the complete findings live in the [final report](/state-of-ai-india/final-report). Open methodology. Public data. Cite us when you use it.

ChatGPTGeminiAI Mode

10

Verticals tracked

96+

Brands across categories

90,132

AI answers collected

63 days

May 19 to Jul 21, 2026

[Ather](https://atherenergy.com "Visit Ather")[Ola Electric](https://olaelectric.com "Visit Ola Electric")[Bajaj Chetak](https://chetak.com "Visit Bajaj Chetak")[TVS iQube](https://tvsmotor.com "Visit TVS iQube")[Hero Vida](https://vidaworld.com "Visit Hero Vida")[Simple One](https://simpleenergy.in "Visit Simple One")[River](https://rideriver.com "Visit River")[Ampere](https://amperevehicles.com "Visit Ampere")[Revolt](https://revoltmotors.com "Visit Revolt")[Tata Nexon EV](https://tatamotors.com "Visit Tata Nexon EV")[Mahindra BE 6](https://auto.mahindra.com "Visit Mahindra BE 6")[Zepto](https://zeptonow.com "Visit Zepto")[Flipkart Minutes](https://flipkart.com "Visit Flipkart Minutes")[Minimalist](https://beminimalist.co "Visit Minimalist")[The Derma Co](https://thedermaco.com "Visit The Derma Co")[Zerodha](https://zerodha.com "Visit Zerodha")[Groww](https://groww.in "Visit Groww")[Yoga Bar](https://yogabars.in "Visit Yoga Bar")[The Whole Truth](https://thewholetruthfoods.com "Visit The Whole Truth")[PhysicsWallah](https://pw.live "Visit PhysicsWallah")[Adda247](https://adda247.com "Visit Adda247")[Razorpay](https://razorpay.com "Visit Razorpay")[Cashfree](https://cashfree.com "Visit Cashfree")[MakeMyTrip](https://makemytrip.com "Visit MakeMyTrip")[ixigo](https://ixigo.com "Visit ixigo")[Acko Health](https://acko.com "Visit Acko Health")[Plum](https://plumgoodness.com "Visit Plum")[Ather](https://atherenergy.com "Visit Ather")[Ola Electric](https://olaelectric.com "Visit Ola Electric")[Bajaj Chetak](https://chetak.com "Visit Bajaj Chetak")[TVS iQube](https://tvsmotor.com "Visit TVS iQube")[Hero Vida](https://vidaworld.com "Visit Hero Vida")[Simple One](https://simpleenergy.in "Visit Simple One")[River](https://rideriver.com "Visit River")[Ampere](https://amperevehicles.com "Visit Ampere")[Revolt](https://revoltmotors.com "Visit Revolt")[Tata Nexon EV](https://tatamotors.com "Visit Tata Nexon EV")[Mahindra BE 6](https://auto.mahindra.com "Visit Mahindra BE 6")[Zepto](https://zeptonow.com "Visit Zepto")[Flipkart Minutes](https://flipkart.com "Visit Flipkart Minutes")[Minimalist](https://beminimalist.co "Visit Minimalist")[The Derma Co](https://thedermaco.com "Visit The Derma Co")[Zerodha](https://zerodha.com "Visit Zerodha")[Groww](https://groww.in "Visit Groww")[Yoga Bar](https://yogabars.in "Visit Yoga Bar")[The Whole Truth](https://thewholetruthfoods.com "Visit The Whole Truth")[PhysicsWallah](https://pw.live "Visit PhysicsWallah")[Adda247](https://adda247.com "Visit Adda247")[Razorpay](https://razorpay.com "Visit Razorpay")[Cashfree](https://cashfree.com "Visit Cashfree")[MakeMyTrip](https://makemytrip.com "Visit MakeMyTrip")[ixigo](https://ixigo.com "Visit ixigo")[Acko Health](https://acko.com "Visit Acko Health")[Plum](https://plumgoodness.com "Visit Plum")

The final report · every finding from 63 days

## In 4 of 10 categories, the AI leader never changed once in 63 days.

The complete record of the study is now published: who each engine recommends, who it cites, why Reddit out-cited every news publisher in India, and why AI visibility behaves like a moat rather than a lottery. Every number is final and verified against the full 90,132-answer corpus.

[Read the final report](/state-of-ai-india/final-report)[See all 10 verticals](#verticals)

Biggest movers on the final day · 21 July 2026

[INDmoneyInvesting Apps▲14.1%](/state-of-ai-india/investing-apps/reports/2026-07-21)[GoibiboFlight & Hotel OTAs▲10.4%](/state-of-ai-india/travel-otas/reports/2026-07-21)[PlumD2C Skincare▼9.3%](/state-of-ai-india/skincare/reports/2026-07-21)[Mahindra BE 6Electric Cars▼8.9%](/state-of-ai-india/electric-cars/reports/2026-07-21)[Yoga BarHealthy Snacking & Breakfast▲8.2%](/state-of-ai-india/healthy-snacking/reports/2026-07-21)

The 10 verticals

## India's most-funded consumer categories, watched on AI for 63 days.

50 prompts × 3 engines × 63 days

[9 brands · 50 promptsElectric 2-WheelersFull archiveWhich scooter does AI tell first-time Indian buyers to buy?Final leaderAther30.5%Biggest moverAther▲2.1%](/state-of-ai-india/electric-scooters)

[Dashboard →](/state-of-ai-india/electric-scooters)[Final edition →](/state-of-ai-india/electric-scooters/reports/2026-07-21)

[11 brands · 50 promptsElectric CarsFull archiveHow AI ranks Tata, Mahindra, MG, BYD, Hyundai, KiaFinal leaderTata Nexon EV27.8%Biggest moverMahindra BE 6▲3.4%](/state-of-ai-india/electric-cars)

[Dashboard →](/state-of-ai-india/electric-cars)[Final edition →](/state-of-ai-india/electric-cars/reports/2026-07-21)

[6 brands · 50 promptsQuick CommerceFull archive10-minute grocery delivery — Blinkit, Zepto, Instamart, BB NowFinal leaderZepto32.1%Biggest moverFlipkart Minutes▲1.8%](/state-of-ai-india/quick-commerce)

[Dashboard →](/state-of-ai-india/quick-commerce)[Final edition →](/state-of-ai-india/quick-commerce/reports/2026-07-21)

[11 brands · 50 promptsD2C SkincareFull archiveFace care: serums, sunscreens, moisturizersFinal leaderMinimalist24.7%Biggest moverThe Derma Co▲1.6%](/state-of-ai-india/skincare)

[Dashboard →](/state-of-ai-india/skincare)[Final edition →](/state-of-ai-india/skincare/reports/2026-07-21)

[11 brands · 50 promptsInvesting AppsFull archiveStock, mutual fund, and ETF investing platformsFinal leaderZerodha29.4%Biggest moverGroww▲2.1%](/state-of-ai-india/investing-apps)

[Dashboard →](/state-of-ai-india/investing-apps)[Final edition →](/state-of-ai-india/investing-apps/reports/2026-07-21)

[10 brands · 50 promptsHealthy Snacking & BreakfastFull archiveBars, cereals, ready-to-eat for health-conscious buyersFinal leaderYoga Bar22.5%Biggest moverThe Whole Truth▲1.4%](/state-of-ai-india/healthy-snacking)

[Dashboard →](/state-of-ai-india/healthy-snacking)[Final edition →](/state-of-ai-india/healthy-snacking/reports/2026-07-21)

[9 brands · 50 promptsTest Prep EdtechFull archiveUPSC, JEE, NEET, CAT, banking — post-Byju's category leadersFinal leaderPhysicsWallah35.2%Biggest moverAdda247▲1.2%](/state-of-ai-india/test-prep)

[Dashboard →](/state-of-ai-india/test-prep)[Final edition →](/state-of-ai-india/test-prep/reports/2026-07-21)

[10 brands · 50 promptsB2B Payments & Business BankingFull archiveIndian-built payment infra for foundersFinal leaderRazorpay41.6%Biggest moverCashfree▲1.0%](/state-of-ai-india/payment-gateways)

[Dashboard →](/state-of-ai-india/payment-gateways)[Final edition →](/state-of-ai-india/payment-gateways/reports/2026-07-21)

[9 brands · 50 promptsFlight & Hotel OTAsFull archiveWhere AI sends Indian travelers when they search for flights and hotelsFinal leaderMakeMyTrip28.9%Biggest moverixigo▲1.5%](/state-of-ai-india/travel-otas)

[Dashboard →](/state-of-ai-india/travel-otas)[Final edition →](/state-of-ai-india/travel-otas/reports/2026-07-21)

[11 brands · 50 promptsHealth InsuranceFull archiveFamily and OPD-cover health policiesFinal leaderAcko Health19.3%Biggest moverPlum▲2.4%](/state-of-ai-india/health-insurance)

[Dashboard →](/state-of-ai-india/health-insurance)[Final edition →](/state-of-ai-india/health-insurance/reports/2026-07-21)

Methodology

## The prompts. The engines. The math. All public.

01

### Unaided buyer prompts

50 prompts per vertical. Zero brand names inside the prompt itself. The kind of question a real buyer in India would type. Branded prompts corrupt share-of-voice math.

02

### Three engines, every night

ChatGPT (gpt-5-5), Gemini 3 Flash, Google AI Mode. Same prompts. India location. Run nightly at 21:00 IST via DataForSEO's LLM scraper endpoints for the full 63-day study.

03

### Three primary metrics

Share of voice (% of prompts naming the brand). Source pool (cited domains, per engine). Sentiment (positive / neutral / cautious / negative).

04

### Daily delta surfacing

Every brand's day-over-day movement was computed across all 621 editions. Movements over 2pp triggered an editorial review for that day's 'what changed' narrative.

[Read the full methodology](/state-of-ai-india/methodology)

Questions

## What people ask before they cite the index.

Is the index still updating?+

No. Daily collection ran from May 19 to July 21, 2026 and has concluded. Over 63 days the study collected 90,132 answers across 621 daily editions, all of which stay permanently online. The complete findings are published in the final report at /state-of-ai-india/final-report, and you can still time-travel to any past day via the date pills on each vertical page.

Why these 10 verticals?+

Each is a category where (a) money has flowed in 2024-2026, (b) ChatGPT is actively answering shopping/decision queries today, (c) there's a clear category leader vs challenger structure that makes daily citation movement visible.

Why no Perplexity or Claude?+

DataForSEO only offered programmatic scraping for ChatGPT, Gemini, and Google AI Mode at the scale and price the nightly run required, so the study tracked those three engines throughout.

Are the prompts public?+

Yes. The full prompt set for every vertical is published on the methodology page and downloadable as JSON. The brand-detection regex and sentiment classifier are open source.

Can I get the index data for my brand?+

If your brand is one of the 80+ we track, your row data is public on the vertical page. If you want a deeper audit on a custom 50-prompt set for your category, that's a Cite Solutions service.
