# Aditya Birla Health vs Plum Insurance · AI search India
> Who do ChatGPT, Gemini, and Google AI Mode recommend more for health insurance in India: Aditya Birla Health or Plum Insurance? Aditya Birla Health leads w…

Canonical URL: https://cite.solutions/state-of-ai-india/health-insurance/compare/aditya-birla-health-vs-plum-insurance
Source: Cite Solutions (cite.solutions)
---

[← Health Insurance · India](/state-of-ai-india/health-insurance)Head-to-head · 20 Jul

Health Insurance · India · AI search head-to-head

# Aditya Birla Health vs Plum Insurance in AI search

As of 20 July 2026, Aditya Birla Health is recommended more often than Plum Insurance for health insurance in India: Aditya Birla Health appears in 79.3% of AI answers versus Plum Insurance's 4.7%, a 74.6 percentage point gap across ChatGPT, Gemini, and Google AI Mode.

[Aditya Birla Health](https://adityabirlacapital.com "Visit Aditya Birla Health")

79.3% · rank #3

[Plum Insurance](https://plumhq.com "Visit Plum Insurance")

4.7% · rank #11

Health Insurance · 20 July 2026

### Aditya Birla Health vs Plum Insurance: side-by-side AI citation metrics

How ChatGPT, Gemini, and Google AI Mode treat Aditya Birla Health and Plum Insurance for health insurance buyer questions in India, as of 20 July 2026.

__Aditya Birla Health vs Plum Insurance: side-by-side AI citation metrics__
| Metric                       | Aditya Birla Health      | Plum Insurance       |
| ---------------------------- | ------------------------ | -------------------- |
| MetricOverall citation share | Aditya Birla Health79.3% | Plum Insurance4.7%   |
| MetricOverall rank           | Aditya Birla Health#3    | Plum Insurance#11    |
| MetricChatGPT share          | Aditya Birla Health0%    | Plum Insurance0%     |
| MetricGemini share           | Aditya Birla Health0%    | Plum Insurance0%     |
| MetricGoogle AI Mode share   | Aditya Birla Health0%    | Plum Insurance0%     |
| MetricDay-over-day change    | Aditya Birla Health+4.6% | Plum Insurance\-3.3% |
| MetricPositive sentiment     | Aditya Birla Health39%   | Plum Insurance43%    |

## Per-engine verdict

ChatGPT

Tied

Aditya Birla Health 0% · Plum Insurance 0%

Gemini

Tied

Aditya Birla Health 0% · Plum Insurance 0%

AI Mode

Tied

Aditya Birla Health 0% · Plum Insurance 0%

## Common questions

### Who appears more in AI search for health insurance in India, Aditya Birla Health or Plum Insurance?

Aditya Birla Health, with 79.3% citation share versus Plum Insurance's 4.7% as of 20 July 2026.

### Does ChatGPT recommend Aditya Birla Health or Plum Insurance more?

On ChatGPT the two are tied, each around 0%.

### Is Aditya Birla Health gaining or losing ground against Plum Insurance in AI answers?

Over the CITE Index tracking window, Aditya Birla Health moved from 67.3% to 79.3% citation share and Plum Insurance moved from 8.0% to 4.7%.

### How is this Aditya Birla Health vs Plum Insurance comparison measured?

Cite Solutions runs 50 unaided buyer prompts for health insurance every night against ChatGPT, Gemini, and Google AI Mode, then measures how often each brand is named. This page reflects the reading from 20 July 2026.

AI visibility audit

## Is your brand winning or losing in AI search?

We measure how often ChatGPT, Gemini, and Google AI Mode recommend your brand, which sources they cite, and where competitors are pulling ahead. Then we fix it.

[Get an AI visibility audit](/ai-visibility-audit)[Talk to the research team](/contact)

Source: The CITE Index · India, reading of 20 July 2026. [See the full Health Insurance dashboard →](/state-of-ai-india/health-insurance)CC BY 4.0