# Dhan vs Zerodha in AI search · Investing Apps India
> Who do ChatGPT, Gemini, and Google AI Mode recommend more for investing apps in India: Dhan or Zerodha? Zerodha leads with 87.8% citation share vs Dhan's 3…

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Source: Cite Solutions (cite.solutions)
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[← Investing Apps · India](/state-of-ai-india/investing-apps)Head-to-head · 14 Jul

Investing Apps · India · AI search head-to-head

# Dhan vs Zerodha in AI search

As of 14 July 2026, Zerodha is recommended more often than Dhan for investing apps in India: Zerodha appears in 87.8% of AI answers versus Dhan's 39.4%, a 48.4 percentage point gap across ChatGPT, Gemini, and Google AI Mode.

[Dhan](https://dhan.co "Visit Dhan")

39.4% · rank #5

[Zerodha](https://zerodha.com "Visit Zerodha")

87.8% · rank #1

Investing Apps · 14 July 2026

### Dhan vs Zerodha: side-by-side AI citation metrics

How ChatGPT, Gemini, and Google AI Mode treat Dhan and Zerodha for investing apps buyer questions in India, as of 14 July 2026.

__Dhan vs Zerodha: side-by-side AI citation metrics__
| Metric                       | Dhan      | Zerodha      |
| ---------------------------- | --------- | ------------ |
| MetricOverall citation share | Dhan39.4% | Zerodha87.8% |
| MetricOverall rank           | Dhan#5    | Zerodha#1    |
| MetricChatGPT share          | Dhan0%    | Zerodha90%   |
| MetricGemini share           | Dhan0%    | Zerodha86%   |
| MetricGoogle AI Mode share   | Dhan0%    | Zerodha88%   |
| MetricDay-over-day change    | Dhan+4.7% | Zerodha+1.8% |
| MetricPositive sentiment     | Dhan57%   | Zerodha60%   |

## Per-engine verdict

ChatGPT

Zerodha leads

Dhan 0% · Zerodha 90%

Gemini

Zerodha leads

Dhan 0% · Zerodha 86%

AI Mode

Zerodha leads

Dhan 0% · Zerodha 88%

## Common questions

### Who appears more in AI search for investing apps in India, Dhan or Zerodha?

Zerodha, with 87.8% citation share versus Dhan's 39.4% as of 14 July 2026.

### Does ChatGPT recommend Dhan or Zerodha more?

ChatGPT cites Zerodha more often for investing apps queries (Dhan 0% vs Zerodha 90%).

### Is Dhan gaining or losing ground against Zerodha in AI answers?

Over the CITE Index tracking window, Dhan moved from 39.3% to 39.4% citation share and Zerodha moved from 86.7% to 87.8%.

### How is this Dhan vs Zerodha comparison measured?

Cite Solutions runs 50 unaided buyer prompts for investing apps every night against ChatGPT, Gemini, and Google AI Mode, then measures how often each brand is named. This page reflects the reading from 14 July 2026.

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Source: The CITE Index · India, reading of 14 July 2026. [See the full Investing Apps dashboard →](/state-of-ai-india/investing-apps)CC BY 4.0