# BYJU'S vs Khan Academy in AI search · Test Prep Edtech India
> Who do ChatGPT, Gemini, and Google AI Mode recommend more for test prep edtech in India: BYJU'S or Khan Academy? BYJU'S leads with 17.3% citation share vs…

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Source: Cite Solutions (cite.solutions)
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[← Test Prep Edtech · India](/state-of-ai-india/test-prep)Head-to-head · 12 Jul

Test Prep Edtech · India · AI search head-to-head

# BYJU'S vs Khan Academy in AI search

As of 12 July 2026, BYJU'S is recommended more often than Khan Academy for test prep edtech in India: BYJU'S appears in 17.3% of AI answers versus Khan Academy's 5.3%, a 12.0 percentage point gap across ChatGPT, Gemini, and Google AI Mode.

[BYJU'S](https://byjus.com "Visit BYJU'S")

17.3% · rank #4

[Khan Academy](https://khanacademy.org "Visit Khan Academy")

5.3% · rank #6

Test Prep Edtech · 12 July 2026

### BYJU'S vs Khan Academy: side-by-side AI citation metrics

How ChatGPT, Gemini, and Google AI Mode treat BYJU'S and Khan Academy for test prep edtech buyer questions in India, as of 12 July 2026.

__BYJU'S vs Khan Academy: side-by-side AI citation metrics__
| Metric                       | BYJU'S      | Khan Academy      |
| ---------------------------- | ----------- | ----------------- |
| MetricOverall citation share | BYJU'S17.3% | Khan Academy5.3%  |
| MetricOverall rank           | BYJU'S#4    | Khan Academy#6    |
| MetricChatGPT share          | BYJU'S18%   | Khan Academy4%    |
| MetricGemini share           | BYJU'S12%   | Khan Academy8%    |
| MetricGoogle AI Mode share   | BYJU'S22%   | Khan Academy4%    |
| MetricDay-over-day change    | BYJU'S+3.3% | Khan Academy+0.0% |
| MetricPositive sentiment     | BYJU'S31%   | Khan Academy63%   |

## Per-engine verdict

ChatGPT

BYJU'S leads

BYJU'S 18% · Khan Academy 4%

Gemini

BYJU'S leads

BYJU'S 12% · Khan Academy 8%

AI Mode

BYJU'S leads

BYJU'S 22% · Khan Academy 4%

## Common questions

### Who appears more in AI search for test prep edtech in India, BYJU'S or Khan Academy?

BYJU'S, with 17.3% citation share versus Khan Academy's 5.3% as of 12 July 2026.

### Does ChatGPT recommend BYJU'S or Khan Academy more?

ChatGPT cites BYJU'S more often for test prep edtech queries (BYJU'S 18% vs Khan Academy 4%).

### Is BYJU'S gaining or losing ground against Khan Academy in AI answers?

Over the CITE Index tracking window, BYJU'S moved from 18.0% to 17.3% citation share and Khan Academy moved from 9.3% to 5.3%.

### How is this BYJU'S vs Khan Academy comparison measured?

Cite Solutions runs 50 unaided buyer prompts for test prep edtech every night against ChatGPT, Gemini, and Google AI Mode, then measures how often each brand is named. This page reflects the reading from 12 July 2026.

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Source: The CITE Index · India, reading of 12 July 2026. [See the full Test Prep Edtech dashboard →](/state-of-ai-india/test-prep)CC BY 4.0