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The CITE Index/Findings
23 May 2026·All-time high

MakeMyTrip hits an all-time high on AI search for flight & hotel otas.

MakeMyTrip's combined SoV reaches 74.0% — its highest reading since the CITE Index began tracking on study inception.

Permanent finding·cite.solutions/state-of-ai-india/findings/makemytrip-all-time-high-ai-search-flight-hotel-otas-may-2026
Cite this finding

MakeMyTrip reached its highest reading in the CITE Index for flight & hotel otas: 74.0% combined share of voice across ChatGPT, Gemini, and Google AI Mode.

The previous high was 72.7%. MakeMyTrip is rank 2 overall today.

Per-engine reading

  • ChatGPT: 62.0% (rank 2)
  • Gemini: 76.0% (rank 2)
  • Google AI Mode: 84.0% (rank 2)

What it means

When a brand sets a new all-time high on the CITE Index, it almost always reflects a fresh citation arriving on one of the three engines — a new ranking piece, a refreshed editorial, or a Reddit thread that the model has started surfacing in its answers. The chart shows the outcome; the source pool shows the cause.

— The CITE Index

The underlying daily edition

This finding draws from the 23 May 2026 edition of Flight & Hotel OTAs.

View edition
https://cite.solutions/state-of-ai-india/findings/makemytrip-all-time-high-ai-search-flight-hotel-otas-may-2026

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