Yatra hits an all-time high on AI search for flight & hotel otas.

Yatra's combined SoV reaches 25.3% — its highest reading since the CITE Index began tracking on study inception.

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Yatra reached its highest reading in the CITE Index for flight & hotel otas: 25.3% combined share of voice across ChatGPT, Gemini, and Google AI Mode.

The previous high was 22.0%. Yatra is rank 5 overall today.

Per-engine reading

ChatGPT: 30.0% (rank 5)
Gemini: 20.0% (rank 7)
Google AI Mode: 26.0% (rank 6)

What it means

When a brand sets a new all-time high on the CITE Index, it almost always reflects a fresh citation arriving on one of the three engines — a new ranking piece, a refreshed editorial, or a Reddit thread that the model has started surfacing in its answers. The chart shows the outcome; the source pool shows the cause.

— The CITE Index

The underlying daily edition

This finding draws from the 2 June 2026 edition of Flight & Hotel OTAs.

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