In India in 2026, the most popular investing app by active users is generally considered to be Groww. Multiple industry reports and broker comparisons show it leading the market in active NSE clients and app downloads. Here’s the current landscape: | App | Best Known For | Approx. Position in 2026 | |---|---|---| | Groww | Beginner-friendly investing, SIPs, simple UI | #1 by active users | | Zerodha Kite | Serious traders, charts, reliability | #2 overall | | Upstox | Active trading + modern UI | Top 5 | | Angel One | Advisory + trading | Top 3–4 | | Dhan | F&O and advanced traders | Fast-growing niche app | Key trends in 2026: - Groww reportedly crossed 1.3 crore active users and ~28% market share. - Zerodha still dominates among experienced traders and high-volume users because of its trading tools and ecosystem. - Many beginners prefer Groww because the app feels simpler and easier to start with. - Dhan is becoming popular among options traders and advanced retail users. If you want the simplest answer: - Most popular overall → Groww - Best for serious trading → Zerodha Kite - Best for beginners → Groww - Best for F&O traders → Dhan
Sources cited · 4
- Zerodha vs Groww vs Upstox 2026 — Free Brokerage Calculator + Complete Comparison | Sharenoxsharenox.com/blog/Zerodha_vs_Groww_vs_Upstox.html
- Zerodha vs Groww vs Upstox 2026: The Honest Comparison (Brokerage, App, Customer Support) | Vitthubvitthub.com/blog/zerodha-vs-groww-vs-upstox-2026
- Top 10 Investment Apps In 2026 - Inventivainventiva.co.in/trends/top-10-investment-apps-in-2026
- Best Trading App India: Zerodha vs Groww vs Angel (2026)tradingzenith.net/artigos/best-trading-app-india-2026