If you're investing in **direct mutual funds** in India in 2026, these are the strongest platforms: | App | Best for | Key strengths | |------|----------|---------------| | urlGrowwturn1search1 | Beginners | Very simple UI, direct mutual funds, SIPs, easy portfolio tracking, stocks + MFs in one app. | | urlZerodha Cointurn1search0 | Long-term investors | Direct plans only, integrated with Zerodha ecosystem, strong analytics, STP/SWP support. | | urlKuveraturn1search3 | Goal-based investing | Excellent portfolio tracking, goal planning, family accounts, tax tools. | | urlET Moneyturn1search2 | Research & planning | Good fund research, calculators, SIP management, educational content. | ### My recommendations - **New investor:** Groww - **Already use Zerodha for stocks:** Zerodha Coin - **Want advanced portfolio management:** Kuvera - **Want research tools before investing:** ET Money ### What to look for - Invest in **Direct** mutual funds (lower expense ratio than Regular plans). - Zero commission on direct mutual funds. - Easy SIP setup and modification. - Good portfolio and tax reports. - Strong customer support and security. For most people starting in 2026, **Groww** is the easiest overall choice because of its simple interface and broad investment features, while **Zerodha Coin** is an excellent option if you're already part of the Zerodha ecosystem. If you're planning to invest **₹5,000–₹20,000 per month via SIP**, I can also suggest a simple 2–3 mutual fund portfolio based on your risk level.
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