In India in 2026, the “most popular” payment gateway depends on the segment: - For startups, SaaS, D2C, and SMBs → Razorpay is widely considered the default choice. - For enterprise-scale merchants → PayU remains very strong. - For payouts and marketplace businesses → Cashfree is growing rapidly. - For UPI-heavy merchants → PhonePe is becoming dominant. ### Current popularity snapshot (2026) | Category | Most Popular | |---|---| | Overall startup ecosystem | Razorpay | | Enterprise merchants | PayU | | UPI transaction volume | PhonePe | | Fastest-growing payouts infra | Cashfree | ### Why
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