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Prompt 12 · 8 June 2026

Best payment gateway with no setup fee India 2026

Three engines were asked the exact prompt above on 8 June 2026. Below is the verbatim answer each one gave, the brands it named, and the URLs it cited.

Answered 8 June 2026

If your priority is **₹0 setup fee**, easy onboarding, and support for UPI/cards/net banking in India, these are the strongest options in 2026: | Gateway | Setup Fee | Annual Fee | Typical Charges | Best For | |----------|-----------|------------|----------------|----------| | | ₹0 | ₹0 | ~2% + GST | Startups, SaaS, ecommerce | | | ₹0 | AMC may apply on some plans | 1.6%–1.95% + GST | High-volume businesses, marketplaces | | | ₹0 | Usually ₹0 | Around 2% (varies) | UPI-heavy businesses | | | ₹0 | ₹0 on standard plans | Around 1.99%–2% | Businesses with Paytm customer base | | | ₹0 | ₹0 | Slightly higher per transaction | Freelancers, creators, small sellers | ### My ranking for most businesses **1. Razorpay (Best Overall)** - No setup fee or annual fee on standard plans. - Excellent APIs, subscriptions, payment links, and ecommerce integrations. - Widely trusted by Indian customers.

Answered 8 June 2026

In India's digital ecosystem, **almost all major payment gateways have eliminated the upfront setup fee** to attract new businesses and startups. When choosing a payment gateway, you should instead focus on two key metrics: **AMC (Annual Maintenance Charges)** and the **MDR/TDR (Merchant Discount Rate)**, which is the percentage charged per successful transaction. The top payment gateways in India with **₹0 Setup Fees**, compared by their overall cost-effectiveness, include the following options: --- ### 1. Razorpay (The Market Leader & Best All-Rounder) Often referred to as the "Stripe of India," Razorpay is the most popular choice for startups and SMEs due to its top-tier success rates, robust developer APIs, and seamless checkout experience. * **Setup Fee:** ₹0 * **Annual Maintenance Charges (AMC):** ₹0 * **Transaction Fee (MDR):** * * **2% + GST** on standard domestic payments (UPI, Debit cards, Net banking). * **3% + GST** on International cards and Amex. * **Best For:** Startups, D2C brands, and subscription-based models (excellent UPI AutoPay and e-NACH integration). ### 2. Cashfree Payments (Most Cost-Effective for New Merchants) Cashfree is highly competitive and offers robust multi-acquirer smart routing to keep transaction failure costs low. * **Setup Fee:** ₹0 * **Annual Maintenance Charges (AMC):** ₹4,999/year (Note: While setup is free, they do charge an annual fee, though they frequently run promotional waivers). * **Transaction Fee (MDR):** * * **1.6% to 1.95% + GST** for domestic transactions (they frequently offer a 1.6% introductory rate for new merchants for the first 12 months). * **2.69% - 2.99%** for international cards. * **Best For:** E-commerce and high-volume businesses looking for lower transaction fees and swift bulk payouts. ### 3. PhonePe Payment Gateway (Best for UPI-Heavy Businesses) Leveraging its massive consumer app ecosystem, PhonePe's gateway is incredibly reliable for mobile-first checkouts, especially via UPI. * **Setup Fee:** ₹0 * **Annual Maintenance Charges (AMC):** ₹0 * **Transaction Fee (MDR):** * * Standard rate is **1.95% + GST** for domestic transactions. (They frequently offer limited-time "Super Savings" promotions where rates are further discounted for early-stage startups). * **Best For:** Android/iOS apps and businesses whose primary target audience pays via UPI. ### 4. PayU India (Best for Enterprise & Scalability) PayU is one of the oldest players in the market, trusted by major enterprises for handling immense volume with great stability. * **Setup Fee:** ₹0 * **Annual Maintenance Charges (AMC):** Varying (often ₹0 for standard online onboarding, but custom contracts apply for enterprises). * **Transaction Fee (MDR):** **2% + GST** for standard domestic payment options. * **Best For:** Scaling businesses that require enterprise-grade security and a massive array of 150+ localized payment methods. ### 5. Zaakpay by MobiKwik (Best for Pre-Revenue Bootstrap Startups) Zaakpay has gained traction by offering a massive sweet spot for early-stage bootstrapped founders. * **Setup Fee:** ₹0 * **Annual Maintenance Charges (AMC):** ₹0 * **Transaction Fee (MDR):** **0% MDR on your first ₹5 Lakhs of Gross Merchandise Value (GMV)** under their startup plan. After hitting the limit, it reverts to a standard rate of around **1.85% + GST**. * **Best For:** Brand new indie-hackers, side projects, and micro-businesses trying to test product-market fit without losing money on initial transactions. --- ### Summary Comparison Table | Payment Gateway | Setup Fee | Annual Maintenance (AMC) | Standard Domestic Fee | Key Strength | |:--- |:--- |:--- |:--- |:--- | | **Razorpay** | ₹0 | ₹0 | 2.0% + GST | Highest success rates & subscription APIs | | **Cashfree** | ₹0 | ₹4,999/year (often waived) | 1.6% - 1.95% + GST | Lowest headline transaction rates | | **PhonePe PG** | ₹0 | ₹0 | 1.95% + GST | Deep integration with PhonePe UPI network | | **PayU** | ₹0 | ₹0 (Standard) | 2.0% + GST | Highly stable enterprise infrastructure | | **Zaakpay** | ₹0 | ₹0 | 0% for first ₹5L GMV | Best for absolute beginners | > 💡 **A Quick Tip on "Hidden" Costs:** Don't just look for the lowest transaction rate. A gateway with a 1.7% fee that suffers from a 70% transaction success rate will cost you far more in abandoned carts than a 2.0% gateway (like Razorpay) that boasts an 85–90% success rate. If you are a standard registered business, **Razorpay** or **Cashfree** remain the overall best operational choices.

Sources cited · 9

Answered 8 June 2026

For businesses in India looking for a **payment gateway with no setup fee and zero annual maintenance charges (AMC)**, ****, **Cashfree**, and **** are the overall best options. They operate entirely on a pay-as-you-go model, meaning you are only charged a percentage transaction fee when a customer successfully pays you. Comparison Table: Top Indian Payment Gateways (No Setup Fee) | Payment Gateway | Standard Transaction Fee (MDR) | Best For | Standout Features | |---|---|---|---| | **Razorpay** | **2% + GST** | Startups, eCommerce, & SaaS | Highest success rates, cleanest APIs, Subscription billing | | **Cashfree Payments** | **1.90% to 2% + GST** | High-volume brands & Marketplaces | Automated vendors splits, low pricing, high-speed payouts | | **PhonePe PG** | **1.95% + GST** (Promotions apply) | Small businesses & mobile apps | Native trust with a massive UPI ecosystem base | | **** | **2% + ₹3 + GST** | Freelancers & creators without a site | Generates instant payment links, easy digital store builder | | **Zaakpay** | **0% for first ₹5 Lakh GMV** | Early bootstrap startups | Exceptional introductory deal for pre-revenue apps | Deep Dive into the Top Choices - **Razorpay** - **Why it's a top pick**: It is widely considered the gold standard for Indian startups due to its incredibly reliable success rates and quick online onboarding. - **Key details**: While its standard 2% transaction fee is strictly fixed, the platform saves you money in hidden leaks by managing automated notifications for failed transactions and offering instant refunds. - **Best feature**: A robust subscription engine tailored beautifully for recurring bills within Indian regulatory guidelines. - **Cashfree Payments** - **Why it's a top pick**: Cashfree is highly competitive on bulk transaction pricing and provides excellent refund infrastructure. - **Key details**: Features its own in-house UPI switch allowing 30% faster mobile processing times. - **Best feature**: Its "vendor split" feature makes it perfect for running multi-vendor marketplace websites where commissions need immediate automated distribution. - **PhonePe Payment Gateway** - **Why it's a top pick**: Leverages the security of India's biggest independent consumer UPI framework. - **Key details**: Highly responsive, mobile-first design that handles sudden surges during checkout without drops. - **Best feature**: Extremely high conversion success rate among everyday Indian consumers who already trust the brand. - **Instamojo** - **Why it's a top pick**: The easiest gateway if you do not want to go through long, technical website integrations. - **Key details**: Allows you to pass on the convenience fee directly to your buyers, shifting your operational cost down to essentially zero. - **Best feature**: Instant shareable payment links that work flawlessly across WhatsApp, Email, or SMS. If you can tell me **what type of product/service you sell** and your expected **monthly sales volume**, I can recommend the exact platform that will minimize your total costs.