If your priority is **no setup fee** and **good value for a startup or small business in India (2026)**, these are the strongest options: | Payment Gateway | Setup Fee | Annual Fee | Best For | |---|---:|---:|---| | Razorpay | ₹0 | ₹0 | Startups, SaaS, e-commerce, subscriptions | | Cashfree Payments | ₹0 | Standard plan: ₹0 | High-volume businesses, fast settlements | | PhonePe Payment Gateway | ₹0 | ₹0 (standard plan) | UPI-heavy businesses | | PayU | ₹0 | ₹0 | Established merchants, broad payment options | | Instamojo | ₹0 | Free tier available | Creators, freelancers, small businesses | ### My recommendations by use case - **Best overall:** Razorpay - ₹0 setup fee - No annual maintenance on the standard plan - Supports UPI, cards, wallets, net banking, subscriptions, payment links, and APIs - Excellent developer tools and integrations. - **Best for lower transaction costs and fast settlements:** Cashfree Payments - ₹0 setup fee - Promotional pricing is available for eligible new merchants - Strong payout and instant settlement features. - **Best if most customers pay via UPI:** PhonePe Payment Gateway - Free onboarding - No setup or annual fee on the standard plan - Good choice for businesses with predominantly UPI transactions. ### Typical transaction charges (standard plans) - **Razorpay:** Around **2% + GST** per successful domestic transaction. - **Cashfree Payments:** Around **1.95%**, with promotional rates available for eligible merchants. - **PhonePe Payment Gateway:** Around **1.95%** (varies by payment method and merchant profile). - **PayU:** Around **2%** (custom pricing available for larger businesses). ### Which one should you choose? - **New startup or online store:** Razorpay - **High monthly payment volume:** Cashfree Payments - **UPI-first business:** PhonePe Payment Gateway - **Need extensive EMI/payment options:** PayU - **Freelancer or creator:** Instamojo If you tell me: - your business type (e-commerce, SaaS, coaching, digital products, etc.), - your expected monthly payment volume, and - whether you use Shopify, WooCommerce, or a custom website, I can recommend the most cost-effective gateway for your specific situation.
Brands named
Sources cited · 5
- Best Payment Gateway in India to Accept Online Paymentsrazorpay.com
- Low Cost Payment Gateway in Indiarazorpay.com/blog/low-cost-payment-gateway-in-india-the-complete-decision-guide
- Payment Gateway Charges | Lowest Pricing & UPI ...cashfree.com/payment-gateway-charges
- Best payment gateways for small businesses in India (2026)wise.com/in/blog/best-small-business-payment-gateway
- Razorpay vs Cashfree vs PhonePe — Fees, COD, Speedgrowwwtech.com/blog/razorpay-vs-cashfree-vs-phonepe-business-india-2026