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Test Prep Edtech · IndiaHead-to-head · 12 Jul

Test Prep Edtech · India · AI search head-to-head

Khan Academy vs Unacademy in AI search

As of 12 July 2026, Unacademy is recommended more often than Khan Academy for test prep edtech in India: Unacademy appears in 58.7% of AI answers versus Khan Academy's 5.3%, a 53.4 percentage point gap across ChatGPT, Gemini, and Google AI Mode.

Khan Academy

5.3% · rank #6

Unacademy

58.7% · rank #2

Test Prep Edtech · 12 July 2026

Khan Academy vs Unacademy: side-by-side AI citation metrics

How ChatGPT, Gemini, and Google AI Mode treat Khan Academy and Unacademy for test prep edtech buyer questions in India, as of 12 July 2026.

Khan Academy vs Unacademy: side-by-side AI citation metrics
MetricOverall citation shareKhan Academy5.3%Unacademy58.7%
MetricOverall rankKhan Academy#6Unacademy#2
MetricChatGPT shareKhan Academy4%Unacademy58%
MetricGemini shareKhan Academy8%Unacademy64%
MetricGoogle AI Mode shareKhan Academy4%Unacademy54%
MetricDay-over-day changeKhan Academy+0.0%Unacademy+5.4%
MetricPositive sentimentKhan Academy63%Unacademy38%

Per-engine verdict

ChatGPT

Unacademy leads

Khan Academy 4% · Unacademy 58%

Gemini

Unacademy leads

Khan Academy 8% · Unacademy 64%

AI Mode

Unacademy leads

Khan Academy 4% · Unacademy 54%

Common questions

Who appears more in AI search for test prep edtech in India, Khan Academy or Unacademy?

Unacademy, with 58.7% citation share versus Khan Academy's 5.3% as of 12 July 2026.

Does ChatGPT recommend Khan Academy or Unacademy more?

ChatGPT cites Unacademy more often for test prep edtech queries (Khan Academy 4% vs Unacademy 58%).

Is Khan Academy gaining or losing ground against Unacademy in AI answers?

Over the CITE Index tracking window, Khan Academy moved from 9.3% to 5.3% citation share and Unacademy moved from 58.7% to 58.7%.

How is this Khan Academy vs Unacademy comparison measured?

Cite Solutions runs 50 unaided buyer prompts for test prep edtech every night against ChatGPT, Gemini, and Google AI Mode, then measures how often each brand is named. This page reflects the reading from 12 July 2026.

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Source: The CITE Index · India, reading of 12 July 2026. See the full Test Prep Edtech dashboard →CC BY 4.0
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