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D2C Skincare · IndiaHead-to-head · 16 Jun

D2C Skincare · India · AI search head-to-head

Forest Essentials vs The Derma Co in AI search

As of 16 June 2026, The Derma Co is recommended more often than Forest Essentials for d2c skincare in India: The Derma Co appears in 46.7% of AI answers versus Forest Essentials's 14.1%, a 32.6 percentage point gap across ChatGPT, Gemini, and Google AI Mode.

Forest Essentials

14.1% · rank #5

The Derma Co

46.7% · rank #3

D2C Skincare · 16 June 2026

Forest Essentials vs The Derma Co: side-by-side AI citation metrics

How ChatGPT, Gemini, and Google AI Mode treat Forest Essentials and The Derma Co for d2c skincare buyer questions in India, as of 16 June 2026.

Forest Essentials vs The Derma Co: side-by-side AI citation metrics
MetricOverall citation shareForest Essentials14.1%The Derma Co46.7%
MetricOverall rankForest Essentials#5The Derma Co#3
MetricChatGPT shareForest Essentials4%The Derma Co56%
MetricGemini shareForest Essentials20%The Derma Co56%
MetricGoogle AI Mode shareForest Essentials18%The Derma Co29%
MetricDay-over-day changeForest Essentials+2.8%The Derma Co-2.0%
MetricPositive sentimentForest Essentials26%The Derma Co46%

Per-engine verdict

ChatGPT

The Derma Co leads

Forest Essentials 4% · The Derma Co 56%

Gemini

The Derma Co leads

Forest Essentials 20% · The Derma Co 56%

AI Mode

The Derma Co leads

Forest Essentials 18% · The Derma Co 29%

Common questions

Who appears more in AI search for d2c skincare in India, Forest Essentials or The Derma Co?

The Derma Co, with 46.7% citation share versus Forest Essentials's 14.1% as of 16 June 2026.

Does ChatGPT recommend Forest Essentials or The Derma Co more?

ChatGPT cites The Derma Co more often for d2c skincare queries (Forest Essentials 4% vs The Derma Co 56%).

Is Forest Essentials gaining or losing ground against The Derma Co in AI answers?

Over the CITE Index tracking window, Forest Essentials moved from 16.7% to 14.1% citation share and The Derma Co moved from 38.0% to 46.7%.

How is this Forest Essentials vs The Derma Co comparison measured?

Cite Solutions runs 50 unaided buyer prompts for d2c skincare every night against ChatGPT, Gemini, and Google AI Mode, then measures how often each brand is named. This page reflects the reading from 16 June 2026.

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Source: The CITE Index · India, reading of 16 June 2026. See the full D2C Skincare dashboard →CC BY 4.0