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D2C Skincare · IndiaHead-to-head · 15 Jul

D2C Skincare · India · AI search head-to-head

Foxtale vs The Derma Co in AI search

As of 15 July 2026, The Derma Co is recommended more often than Foxtale for d2c skincare in India: The Derma Co appears in 52.0% of AI answers versus Foxtale's 24.0%, a 28.0 percentage point gap across ChatGPT, Gemini, and Google AI Mode.

Foxtale

24.0% · rank #5

The Derma Co

52.0% · rank #3

D2C Skincare · 15 July 2026

Foxtale vs The Derma Co: side-by-side AI citation metrics

How ChatGPT, Gemini, and Google AI Mode treat Foxtale and The Derma Co for d2c skincare buyer questions in India, as of 15 July 2026.

Foxtale vs The Derma Co: side-by-side AI citation metrics
MetricOverall citation shareFoxtale24.0%The Derma Co52.0%
MetricOverall rankFoxtale#5The Derma Co#3
MetricChatGPT shareFoxtale32%The Derma Co54%
MetricGemini shareFoxtale10%The Derma Co58%
MetricGoogle AI Mode shareFoxtale30%The Derma Co44%
MetricDay-over-day changeFoxtale+6.0%The Derma Co+2.0%
MetricPositive sentimentFoxtale47%The Derma Co46%

Per-engine verdict

ChatGPT

The Derma Co leads

Foxtale 32% · The Derma Co 54%

Gemini

The Derma Co leads

Foxtale 10% · The Derma Co 58%

AI Mode

The Derma Co leads

Foxtale 30% · The Derma Co 44%

Common questions

Who appears more in AI search for d2c skincare in India, Foxtale or The Derma Co?

The Derma Co, with 52.0% citation share versus Foxtale's 24.0% as of 15 July 2026.

Does ChatGPT recommend Foxtale or The Derma Co more?

ChatGPT cites The Derma Co more often for d2c skincare queries (Foxtale 32% vs The Derma Co 54%).

Is Foxtale gaining or losing ground against The Derma Co in AI answers?

Over the CITE Index tracking window, Foxtale moved from 17.3% to 24.0% citation share and The Derma Co moved from 38.0% to 52.0%.

How is this Foxtale vs The Derma Co comparison measured?

Cite Solutions runs 50 unaided buyer prompts for d2c skincare every night against ChatGPT, Gemini, and Google AI Mode, then measures how often each brand is named. This page reflects the reading from 15 July 2026.

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Source: The CITE Index · India, reading of 15 July 2026. See the full D2C Skincare dashboard →CC BY 4.0
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