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D2C Skincare · IndiaHead-to-head · 28 May

D2C Skincare · India · AI search head-to-head

Foxtale vs The Derma Co in AI search

As of 28 May 2026, The Derma Co is recommended more often than Foxtale for d2c skincare in India: The Derma Co appears in 43.3% of AI answers versus Foxtale's 17.3%, a 26.0 percentage point gap across ChatGPT, Gemini, and Google AI Mode.

Foxtale

17.3% · rank #5

The Derma Co

43.3% · rank #2

D2C Skincare · 28 May 2026

Foxtale vs The Derma Co: side-by-side AI citation metrics

How ChatGPT, Gemini, and Google AI Mode treat Foxtale and The Derma Co for d2c skincare buyer questions in India, as of 28 May 2026.

Foxtale vs The Derma Co: side-by-side AI citation metrics
MetricOverall citation shareFoxtale17.3%The Derma Co43.3%
MetricOverall rankFoxtale#5The Derma Co#2
MetricChatGPT shareFoxtale20%The Derma Co48%
MetricGemini shareFoxtale18%The Derma Co50%
MetricGoogle AI Mode shareFoxtale14%The Derma Co32%
MetricDay-over-day changeFoxtale+2.0%The Derma Co-0.7%
MetricPositive sentimentFoxtale42%The Derma Co32%

Per-engine verdict

ChatGPT

The Derma Co leads

Foxtale 20% · The Derma Co 48%

Gemini

The Derma Co leads

Foxtale 18% · The Derma Co 50%

AI Mode

The Derma Co leads

Foxtale 14% · The Derma Co 32%

Common questions

Who appears more in AI search for d2c skincare in India, Foxtale or The Derma Co?

The Derma Co, with 43.3% citation share versus Foxtale's 17.3% as of 28 May 2026.

Does ChatGPT recommend Foxtale or The Derma Co more?

ChatGPT cites The Derma Co more often for d2c skincare queries (Foxtale 20% vs The Derma Co 48%).

Is Foxtale gaining or losing ground against The Derma Co in AI answers?

Over the CITE Index tracking window, Foxtale moved from 17.3% to 17.3% citation share and The Derma Co moved from 38.0% to 43.3%.

How is this Foxtale vs The Derma Co comparison measured?

Cite Solutions runs 50 unaided buyer prompts for d2c skincare every night against ChatGPT, Gemini, and Google AI Mode, then measures how often each brand is named. This page reflects the reading from 28 May 2026.

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Source: The CITE Index · India, reading of 28 May 2026. See the full D2C Skincare dashboard →CC BY 4.0