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D2C Skincare · IndiaHead-to-head · 18 Jul

D2C Skincare · India · AI search head-to-head

Re'equil vs The Derma Co in AI search

As of 18 July 2026, The Derma Co is recommended more often than Re'equil for d2c skincare in India: The Derma Co appears in 61.3% of AI answers versus Re'equil's 28.7%, a 32.6 percentage point gap across ChatGPT, Gemini, and Google AI Mode.

Re'equil

28.7% · rank #5

The Derma Co

61.3% · rank #2

D2C Skincare · 18 July 2026

Re'equil vs The Derma Co: side-by-side AI citation metrics

How ChatGPT, Gemini, and Google AI Mode treat Re'equil and The Derma Co for d2c skincare buyer questions in India, as of 18 July 2026.

Re'equil vs The Derma Co: side-by-side AI citation metrics
MetricOverall citation shareRe'equil28.7%The Derma Co61.3%
MetricOverall rankRe'equil#5The Derma Co#2
MetricChatGPT shareRe'equil0%The Derma Co0%
MetricGemini shareRe'equil0%The Derma Co0%
MetricGoogle AI Mode shareRe'equil0%The Derma Co0%
MetricDay-over-day changeRe'equil+4.7%The Derma Co+6.6%
MetricPositive sentimentRe'equil42%The Derma Co45%

Per-engine verdict

ChatGPT

Tied

Re'equil 0% · The Derma Co 0%

Gemini

Tied

Re'equil 0% · The Derma Co 0%

AI Mode

Tied

Re'equil 0% · The Derma Co 0%

Common questions

Who appears more in AI search for d2c skincare in India, Re'equil or The Derma Co?

The Derma Co, with 61.3% citation share versus Re'equil's 28.7% as of 18 July 2026.

Does ChatGPT recommend Re'equil or The Derma Co more?

On ChatGPT the two are tied, each around 0%.

Is Re'equil gaining or losing ground against The Derma Co in AI answers?

Over the CITE Index tracking window, Re'equil moved from 12.7% to 28.7% citation share and The Derma Co moved from 38.0% to 61.3%.

How is this Re'equil vs The Derma Co comparison measured?

Cite Solutions runs 50 unaided buyer prompts for d2c skincare every night against ChatGPT, Gemini, and Google AI Mode, then measures how often each brand is named. This page reflects the reading from 18 July 2026.

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Source: The CITE Index · India, reading of 18 July 2026. See the full D2C Skincare dashboard →CC BY 4.0
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