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Flight & Hotel OTAs · IndiaHead-to-head · 21 Jul

Flight & Hotel OTAs · India · AI search head-to-head

Booking.com vs Yatra in AI search

As of 21 July 2026, Booking.com is recommended more often than Yatra for flight & hotel otas in India: Booking.com appears in 86.5% of AI answers versus Yatra's 21.4%, a 65.1 percentage point gap across ChatGPT, Gemini, and Google AI Mode.

Booking.com

86.5% · rank #1

Yatra

21.4% · rank #6

Flight & Hotel OTAs · 21 July 2026

Booking.com vs Yatra: side-by-side AI citation metrics

How ChatGPT, Gemini, and Google AI Mode treat Booking.com and Yatra for flight & hotel otas buyer questions in India, as of 21 July 2026.

Booking.com vs Yatra: side-by-side AI citation metrics
MetricOverall citation shareBooking.com86.5%Yatra21.4%
MetricOverall rankBooking.com#1Yatra#6
MetricChatGPT shareBooking.com0%Yatra17%
MetricGemini shareBooking.com0%Yatra14%
MetricGoogle AI Mode shareBooking.com0%Yatra33%
MetricDay-over-day changeBooking.com+3.2%Yatra-3.9%
MetricPositive sentimentBooking.com67%Yatra41%

Per-engine verdict

ChatGPT

Yatra leads

Booking.com 0% · Yatra 17%

Gemini

Yatra leads

Booking.com 0% · Yatra 14%

AI Mode

Yatra leads

Booking.com 0% · Yatra 33%

Common questions

Who appears more in AI search for flight & hotel otas in India, Booking.com or Yatra?

Booking.com, with 86.5% citation share versus Yatra's 21.4% as of 21 July 2026.

Does ChatGPT recommend Booking.com or Yatra more?

ChatGPT cites Yatra more often for flight & hotel otas queries (Booking.com 0% vs Yatra 17%).

Is Booking.com gaining or losing ground against Yatra in AI answers?

Over the CITE Index tracking window, Booking.com moved from 88.0% to 86.5% citation share and Yatra moved from 16.7% to 21.4%.

How is this Booking.com vs Yatra comparison measured?

Cite Solutions runs 50 unaided buyer prompts for flight & hotel otas every night against ChatGPT, Gemini, and Google AI Mode, then measures how often each brand is named. This page reflects the reading from 21 July 2026.

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Source: The CITE Index · India, reading of 21 July 2026. See the full Flight & Hotel OTAs dashboard →CC BY 4.0
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