Yoga Bar and The Whole Truth open the arc tied at 31.3%, separated only by engine.

The inaugural Healthy Snacking & Breakfast reading opens with a dead heat: Yoga Bar and The Whole Truth both land at 31.3% combined SoV on 47 mentions each.

The split is engine-specific — Yoga Bar leads ChatGPT and AI Mode at 34% on each, while The Whole Truth takes Gemini outright at 36%.

Farmley sits a clear tier below at 16%, followed by True Elements at 14% and a tight cluster of Slurrp Farm, Happilo, Soulfull and Open Secret between 10% and 11.3%.

The citation pool that drives this leaderboard is unusually retailer- and aggregator-heavy: healthymaster.in (22 cites, almost entirely on ChatGPT), farmm2home.com (19), amazon.in (20) and instagram.com (18) sit at the top, with thewholetruthfoods.com itself appearing only four times.

The opening posture of this category is that no brand owns the AI shelf — two leaders share it, and a third-party retailer healthymaster.in is doing more citation work for ChatGPT than any brand's own domain.

For an AEO specialist, that is the headline: in healthy snacking, winning the model means winning the listicle and the aggregator, not the brand site.

The Whole Truth's Gemini-only lead, against Yoga Bar's ChatGPT-plus-AI-Mode lead, also suggests these two brands are being pulled in by different source clusters, not competing inside the same one.

Day one reads as a category with shallow brand-owned citation depth and a wide-open opportunity for whoever places best on healthymaster.in, farmm2home.com and the two Reddit fitness subs that ChatGPT keeps returning to.