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Health Insurance · India · The CITE Index

AI search visibility for health insurance brands in India

The brands ChatGPT, Gemini, and Google AI Mode recommend when an Indian buyer asks an unaided question. Updated nightly. Every claim links back to the verbatim engine answer that produced it.

Brands tracked

11

Editions to date

61

Engines

03

Open today's edition21 Jul 2026 →HDFC ERGO Health led Health Insurance, cited in 95.5% of this edition's tracked answers, ahead of Niva Bupa at 89.4%.

The Daily Fixing

3 engines · live

ChatGPTChatGPT#1 today

HDFC ERGO Health

0.0%

■0.0% vs prev

GeminiGemini#1 today

HDFC ERGO Health

0.0%

■0.0% vs prev

AI Mode#1 today

HDFC ERGO Health

0.0%

■0.0% vs prev

Timeline · 61 editions

Click any day to open that edition

  1. Ed 01
    19 May
    HDFC ERGO Health
  2. Ed 02
    20 May
    HDFC ERGO Health
  3. Ed 03
    21 May
    HDFC ERGO Health
  4. Ed 04
    22 May
    HDFC ERGO Health
  5. Ed 05
    23 May
    HDFC ERGO Health
  6. Ed 06
    24 May
    Niva Bupa
  7. Ed 07
    25 May
    HDFC ERGO Health
  8. Ed 08
    26 May
    HDFC ERGO Health
  9. Ed 09
    27 May
    HDFC ERGO Health
  10. Ed 10
    28 May
    HDFC ERGO Health
  11. Ed 11
    29 May
    HDFC ERGO Health
  12. Ed 12
    30 May
    HDFC ERGO Health
  13. Ed 13
    31 May
    HDFC ERGO Health
  14. Ed 14
    01 Jun
    HDFC ERGO Health
  15. Ed 15
    02 Jun
    HDFC ERGO Health
  16. Ed 16
    03 Jun
    HDFC ERGO Health
  17. Ed 17
    04 Jun
    HDFC ERGO Health
  18. Ed 18
    05 Jun
    Niva Bupa
  19. Ed 19
    06 Jun
    HDFC ERGO Health
  20. Ed 20
    07 Jun
    HDFC ERGO Health
  21. Ed 21
    08 Jun
    HDFC ERGO Health
  22. Ed 22
    09 Jun
    HDFC ERGO Health
  23. Ed 23
    10 Jun
    HDFC ERGO Health
  24. Ed 24
    11 Jun
    HDFC ERGO Health
  25. Ed 25
    12 Jun
    HDFC ERGO Health
  26. Ed 26
    14 Jun
    HDFC ERGO Health
  27. Ed 27
    15 Jun
    Niva Bupa
  28. Ed 28
    17 Jun
    HDFC ERGO Health
  29. Ed 29
    18 Jun
    Niva Bupa
  30. Ed 30
    19 Jun
    HDFC ERGO Health
  31. Ed 31
    20 Jun
    HDFC ERGO Health
  32. Ed 32
    21 Jun
    HDFC ERGO Health
  33. Ed 33
    22 Jun
    HDFC ERGO Health
  34. Ed 34
    23 Jun
    HDFC ERGO Health
  35. Ed 35
    24 Jun
    HDFC ERGO Health
  36. Ed 36
    25 Jun
    HDFC ERGO Health
  37. Ed 37
    26 Jun
    HDFC ERGO Health
  38. Ed 38
    27 Jun
    HDFC ERGO Health
  39. Ed 39
    28 Jun
    HDFC ERGO Health
  40. Ed 40
    29 Jun
    HDFC ERGO Health
  41. Ed 41
    30 Jun
    HDFC ERGO Health
  42. Ed 42
    02 Jul
    HDFC ERGO Health
  43. Ed 43
    03 Jul
    HDFC ERGO Health
  44. Ed 44
    04 Jul
    HDFC ERGO Health
  45. Ed 45
    05 Jul
    HDFC ERGO Health
  46. Ed 46
    06 Jul
    HDFC ERGO Health
  47. Ed 47
    07 Jul
    HDFC ERGO Health
  48. Ed 48
    08 Jul
    HDFC ERGO Health
  49. Ed 49
    09 Jul
    HDFC ERGO Health
  50. Ed 50
    10 Jul
    HDFC ERGO Health
  51. Ed 51
    11 Jul
    HDFC ERGO Health
  52. Ed 52
    12 Jul
    HDFC ERGO Health
  53. Ed 53
    13 Jul
    HDFC ERGO Health
  54. Ed 54
    14 Jul
    HDFC ERGO Health
  55. Ed 55
    15 Jul
    HDFC ERGO Health
  56. Ed 56
    16 Jul
    HDFC ERGO Health
  57. Ed 57
    17 Jul
    HDFC ERGO Health
  58. Ed 58
    18 Jul
    HDFC ERGO Health
  59. Ed 59
    19 Jul
    HDFC ERGO Health
  60. Ed 60
    20 Jul
    HDFC ERGO Health
  61. Ed 61
    21 Jul
    HDFC ERGO Health
Electric 2-WheelersElectric CarsQuick CommerceD2C SkincareInvesting AppsHealthy Snacking & BreakfastTest Prep EdtechB2B Payments & Business BankingFlight & Hotel OTAsHealth Insurance●

Previously on The CITE Index

3 prior chapters

  1. 20 Jul

    HDFC ERGO Health led Health Insurance, cited in 94.0% of this edition's tracked answers, ahead of Niva Bupa at 90.7%.

  2. 19 Jul

    HDFC ERGO Health led Health Insurance, cited in 92.7% of this edition's tracked answers, ahead of Niva Bupa at 88.7%.

  3. 18 Jul

    HDFC ERGO Health led Health Insurance, cited in 90.0% of this edition's tracked answers, ahead of Niva Bupa at 87.3%.

Editor's note

21 July 2026 · 21:00 IST

Cite Solutions Research

HDFC ERGO Health led Health Insurance, cited in 95.5% of this edition's tracked answers, ahead of Niva Bupa at 89.4%.

The move

Across ChatGPT, Gemini, and Google AI Mode, HDFC ERGO Health appeared in 95.5% of tracked answers for this category, with Niva Bupa at 89.4% and Aditya Birla Health at 81.1%.

What it means

This edition is part of the completed CITE Index dataset: 90,132 engine answers collected daily from May 19 to July 21, 2026.

Collection has concluded; the aggregate findings are published in the final report.

What moved this — the receipts

5 cited

Trajectory · top 5

61 days

Share of voice (%)

Brand position map

Rank × mentions · per engine

11 brands

Top-left = high mentions, top rank. Bottom-right = high mentions but lower rank — coverage exists but the model isn't placing the brand first.

Engine divergence

Engine divergence

All three agree on #1

All three engines name the same #1 brand today (HDFC ERGO Health). When this happens, the brand is structurally winning across retrieval surfaces.

Today's metrics

Today's leader

HDFC ERGO Health

95.5% share of voice across all engines

Biggest mover

ICICI Lombard Health

-5.4% on the day

ChatGPT leader

HDFC ERGO Health

0% on ChatGPT only

Engine gaps

11

brands invisible on 1+ engines

Per-engine verdict

ChatGPTChatGPT
Today's winner

HDFC ERGO Health

93.2% share of voice on this engine

Top 3 here

1HDFC ERGO Health2Niva Bupa3Aditya Birla Health
GeminiGemini
Today's winner

HDFC ERGO Health

97.7% share of voice on this engine

Top 3 here

1HDFC ERGO Health2Niva Bupa3Aditya Birla Health
AI Mode
Today's winner

HDFC ERGO Health

95.5% share of voice on this engine

Top 3 here

1HDFC ERGO Health2Aditya Birla Health3Niva Bupa

Full lineup

11 brands · 3 engines

#BrandSoV1-day Δ3-dayChatGPTGeminiMentions
01HDFC ERGO Health95.5%▲1.5%
0%#999
0%#999
0%#999
126
02Niva Bupa89.4%▼1.3%
0%#999
0%#999
0%#999
118
03Aditya Birla Health81.1%▲1.8%
0%#999
0%#999
0%#999
107
04Care Health54.6%▼2.1%
0%#999
0%#999
0%#999
72
05Star Health43.2%▲1.9%
0%#999
0%#999
0%#999
57
06ICICI Lombard Health38.6%▼5.4%
0%#999
0%#999
0%#999
51
07Acko Health23.5%▲0.8%
0%#999
0%#999
0%#999
31
08ManipalCigna13.6%▲0.9%
0%#999
0%#999
0%#999
18
09Bajaj Allianz Health13.6%▲1.6%
0%#999
0%#999
0%#999
18
10Tata AIG Health11.4%▼3.9%
0%#999
0%#999
0%#999
15
11Plum Insurance9.1%▲4.4%
0%#999
0%#999
0%#999
12

Head-to-head

Who AI recommends more

HDFC ERGO HealthvsNiva BupaHDFC ERGO HealthvsAditya Birla HealthHDFC ERGO HealthvsCare HealthHDFC ERGO HealthvsStar HealthNiva BupavsAditya Birla HealthNiva BupavsCare HealthNiva BupavsStar HealthAditya Birla HealthvsCare HealthAditya Birla HealthvsStar HealthCare HealthvsStar Health

Source pool

Hover for engine split

74 domains
jjoinditto.inNew56ChatGPT
ppolicybazaar.comNew37
ppolicyx.comNew37
nnyvo.inNew34
mm.economictimes.comNew28ChatGPT
sstarhealth.inNew24
oonsurity.comNew23Gemini
hhdfcergo.comNew16
aalgatesinsurance.inNew15
rrecipe.finology.inNew15
yyoutube.comNew14
ccareinsurance.comNew12
bbeshak.orgNew10
iicicilombard.comNew10ChatGPT
nnivabupa.comNew9
pplumhq.comNew8ChatGPT
iinsurancebusinessmag.comNew7
mmanipalcigna.comNew7
lloophealth.comNew7ChatGPT
ooneassure.inNew6Gemini
ttataaig.comNew5
jjioinsure.inNew4ChatGPT
aacko.comNew4
ppolicyhub.co.inNew3
bbajajgeneralinsurance.comNew3
ccoverfox.comNew3Gemini
ssmcinsurance.comNew3
aaxismaxlife.comNew3Gemini
bbajajfinserv.inNew3
ttimesofindia.indiatimes.comNew3ChatGPT
llinkedin.comNew3
ppbpartners.comNew3
aadityabirlacapital.comNew2ChatGPT
rrenewbuy.comNew2
ssbigeneral.inNew2Gemini
ppazcare.comNew2ChatGPT
hhdfclife.comNew2
jjobalertharyana.comNew1Gemini
ppolicywings.comNew1ChatGPT
ppolicyjack.comNew1ChatGPT
nnationalinsurance.nic.co.inNew1
fforbes.comNew1ChatGPT
ddealplexus.comNew1
ttransactions.nivabupa.comNew1
kkotaklife.comNew1ChatGPT
ttoothlens.comNew1
iiddassurance.comNew1
nnavi.comNew1
iiciciprulife.comNew1
sscribd.comNew1
ccdn.policyx.comNew1
oonepaisa.inNew1ChatGPT
ggicouncil.inNew1ChatGPT
eeface.inNew1Gemini
een.wikipedia.orgNew1ChatGPT
ffinancialexpress.comNew1Gemini
tthelivelovelaughfoundation.orgNew1ChatGPT
ppmc.ncbi.nlm.nih.govNew1ChatGPT
ppib.gov.inNew1ChatGPT
rreuters.comNew1ChatGPT
ppolicies365.comNew1
rretirewise.inNew1Gemini
bbajajlifeinsurance.comNew1
rreddit.com/r/Frugal_IndNew1Gemini
ffello.inNew1ChatGPT
ddailypioneer.comNew1Gemini
ssecurenow.inNew1
66wresearch.comNew1Gemini
ccafemutual.comNew1
ggrandviewresearch.comNew1
eexchange4media.comNew1Gemini
kkapizo.inNew1ChatGPT
rriskpe.comNew1Gemini
llegal.economictimes.indiatimes.comNew1ChatGPT

Sentiment composition

PositiveNeutralCautiousNegative
Niva Bupa33/64/1/2
Care Health28/71/1/0
Star Health37/61/0/2
Acko Health42/55/3/0

Engine fan-out queries

ChatGPT
  • No fan-out queries surfaced today.
Gemini
  • No fan-out queries surfaced today.
  • No fan-out queries surfaced today.

Prompts run today

50 of 50 · full responses on the edition

  1. 01Best health insurance India 20260 enginesRead receipts →
  2. 02Best family health insurance India 20260 enginesRead receipts →
  3. 03Best individual health insurance India 20260 enginesRead receipts →
  4. 04Best senior citizen health insurance India 20260 enginesRead receipts →
  5. 05Best maternity health insurance India 20260 enginesRead receipts →
  6. 06Best critical illness insurance India 20260 enginesRead receipts →
  7. 07Best top-up health insurance India 20260 enginesRead receipts →
  8. 08Best super top-up health insurance India 20260 enginesRead receipts →
  9. 09Best OPD health insurance India 20260 enginesRead receipts →
  10. 10Best dental health insurance India 20260 enginesRead receipts →
  11. 11Best health insurance under 10000 rupees India 20260 enginesRead receipts →
  12. 12Best health insurance for 10 lakh cover India 20260 enginesRead receipts →
  13. 13Best health insurance for 25 lakh cover India 20260 enginesRead receipts →
  14. 14Best health insurance for 1 crore cover India 20260 enginesRead receipts →
  15. 15Cheapest health insurance India 20260 enginesRead receipts →
  16. 16Best value health insurance India 20260 enginesRead receipts →
  17. 17Best low premium health insurance India 20260 enginesRead receipts →
  18. 18Best high-cover health insurance India 20260 enginesRead receipts →
  19. 19Health insurance cost comparison India 20260 enginesRead receipts →
  20. 20Best health insurance for 30 year old India 20260 enginesRead receipts →
  21. 21Health insurance with best hospital network India 20260 enginesRead receipts →
  22. 22Health insurance with best cashless claims India 20260 enginesRead receipts →
  23. 23Health insurance with no claim bonus India 20260 enginesRead receipts →
  24. 24Health insurance with restoration benefit India 20260 enginesRead receipts →
  25. 25Health insurance with day care procedures India 20260 enginesRead receipts →
  26. 26Health insurance with pre-existing diseases India 20260 enginesRead receipts →
  27. 27Health insurance with no waiting period India 20260 enginesRead receipts →
  28. 28Health insurance with mental health coverage India 20260 enginesRead receipts →
  29. 29Health insurance with annual checkup India 20260 enginesRead receipts →
  30. 30Health insurance with global coverage India 20260 enginesRead receipts →
  31. 31Health insurance with best claim settlement India 20260 enginesRead receipts →
  32. 32Most trusted health insurance India 20260 enginesRead receipts →
  33. 33Health insurance with fastest claim India 20260 enginesRead receipts →
  34. 34Health insurance with best customer service India 20260 enginesRead receipts →
  35. 35Health insurance with no rejected claims India 20260 enginesRead receipts →
  36. 36Health insurance comparison India 20260 enginesRead receipts →
  37. 37Health insurance reviews India 20260 enginesRead receipts →
  38. 38Best private health insurance India 20260 enginesRead receipts →
  39. 39Best PSU health insurance India 20260 enginesRead receipts →
  40. 40Health insurance for diabetic patients India 20260 enginesRead receipts →
  41. 41Top health insurance India 20260 enginesRead receipts →
  42. 42Health insurance market leader India 20260 enginesRead receipts →
  43. 43Best health insurance for working professional India 20260 enginesRead receipts →
  44. 44Best health insurance for self-employed India 20260 enginesRead receipts →
  45. 45Health insurance rankings India 20260 enginesRead receipts →
  46. 46Health insurance to buy India 20260 enginesRead receipts →
  47. 47Best new health insurance India 20260 enginesRead receipts →
  48. 48Health insurance recommendation India 20260 enginesRead receipts →
  49. 49Best D2C health insurance India 20260 enginesRead receipts →
  50. 50Health insurance for first-time buyer India 20260 enginesRead receipts →
View full edition

Who runs this index

The CITE Index is built and published daily by Cite Solutions, a managed GEO agency, using the same measurement pipeline we run for client brands. If you want to know how your own brand shows up when buyers ask ChatGPT, Gemini, or Google AI Mode about health insurance or any other category, run an AI visibility audit and get the same per-prompt receipts you see on this page.

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